Markup Calculator

Markup Calculator

Set the perfect price for your products. Calculate markup percentage, selling price, or cost price to maximize your profitability.

Enter Markup Details

Fill in the details below to calculate markup and pricing

Choose what you want to calculate
Cost of goods sold (COGS) per unit
Price at which you sell each unit
%
Target markup percentage on cost

Additional Details (Optional)

Units
Enter to calculate total revenue, cost, and profit
Shipping, packaging, commissions, etc.

Your Markup Results

Enter your cost and selling price to calculate your markup percentage.

Markup Percentage Profit per Unit Margin vs Markup

Markup vs Margin

  • Markup(Price - Cost) ÷ Cost × 100
  • Margin(Price - Cost) ÷ Price × 100
  • DifferenceMarkup > Margin
  • FormulaMarkup = Margin ÷ (1 - Margin)

50% markup = 33.3% margin

Industry Markup Standards

  • Retail50% - 100%
  • Wholesale20% - 50%
  • Food Services100% - 300%
  • Manufacturing20% - 40%

Markup varies significantly by industry.